The weather might be snowy and cold, but that means more time inside to work in and ON our companies! JJR Marketing Inc. is here to help work ON your company, rather than in your company. Below are specific areas that we focus on to help businesses grow, from the inside out. Social Media When is it a good idea to start social media accounts? You have a solid customer base You sell products/services that are ever evolving You want […]
This summer, JJR marketing, was thrilled to create an eight-week marketing course for students and professionals interested in marketing and public relations. We had interns that range from current college students, recent college graduates, and professionals who are well into their careers. The interns were able to assist us with real-life client projects, as well as follow an eight week outline of projects to be sure they got an idea of all aspects in the industry. Our eight-week course covers […]
Welcome back to our Email series, The 5 types of Marketing – short marketing tips and tricks to keep you on top of your marketing game! 5. Cause Marketing The last, but not least, coming in at number 5 – Cause marketing provides a key partnership with a nonprofit organization that yields opportunity to both the company and the nonprofit. Many companies come to us looking for these alliances and we love to make them and help with positive publicity […]
Welcome back to our Email series, The 5 types of Marketing – short marketing tips and tricks to keep you on top of your marketing game! 4. Innovative Marketing Coming in at number 4, we have innovative marketing! Innovation provides a disruptive marketing approach. It drives an unexpected, new perspective to existing marketing. Results may vary from immediate reaction to smoldering interest over a longer period of time. Clients have approached us for something innovative, and here are some ways […]
By Jacqueline S. Ruiz Today I’d like to introduce you to a special member of the team and the keeper of our graphic design inspiration, not to mention the love of my life. He’s the amazing designer that has helped grow JJR into one of the fastest-growing full-service marketing and public relations firms in the Chicagoland area….our Creative Director, Juan Pablo Ruiz (a.k.a., JP) The year JP joined the firm, we grew 56%, and mesmerized our clients at the […]
Welcome back to our Email series, The 5 types of Marketing – short marketing tips and tricks to keep you on top of your marketing game! 3. Time-Bound Marketing Welcome back to the Marketing Minute! We talked about Foundational Marketing, Executional marketing, and we are on to type 3! Time-bound marketing is, as it sounds, something that must be initiated and consumed within a particular window of time to be effective. Companies usually seek marketing help of this kind when […]
It’s a scary time for marketing thanks to COVID-19. So many companies are facing a drop in the need for their services, an inability to service their customers or even struggling to keep their employees on the payroll. Other companies are getting creative and using the time to connect with customers in new and unusual ways. Here at JJR, we’ve been helping our clients do this through an innovative way of communicating that minimizes expense while maximizing the visual impact […]
With the world locked down, the COVID-19 pandemic has affected us all in one way or another. For business owners, the result has been frightening, confusing, and at times, devastating, not just here in the United States, but all around the globe. When the pandemic hit, I began receiving phone calls from friends and colleagues who know me as a marketing expert. They were asking for advice on their businesses and what they could do to stay afloat and secure […]
Welcome back to our Email series, The 5 types of Marketing – short marketing tips and tricks to keep you on top of your marketing game! 2. Executional Marketing Executional marketing, is designed to provide regular communication with the captive and prospective audiences so that they ultimately begin to anticipate it. Any effort that keeps the client connected to their audience can be considered executional marketing. This is a very effective type of marketing because it continues to build an […]
Welcome to our new Email series, The 5 Types of Marketing – short marketing tips and tricks to keep you on top of your marketing game during uncertain times. All marketing is not created equal, nor is it meant to be. So, in our relentless commitment to elevating companies and their marketing savvy, we’ve developed a brand-new way of understanding the many different types of marketing that can help businesses gain a greater awareness of their efforts and more confident […]