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How to Facebook Live

Speaking of “living in the moment”, Facebook live is a great way to get your followers to live in the moment – with you!

How to use Facebook Live:

  1. Go to the News Feed, and tap the “Live” option represented by the camcorder icon.
  2. Give Facebook access to your camera and microphone
  3. Choose your privacy settings (Who do you want to see this?)
  4. Write a compelling description (Who are you, what will be covered, why should they tune in?)
  5. Tag friends, choose your location, or add an activity –(optional)
  6. Set up your camera view (Be sure it’s something natural, not too busy)
  7. Push the “go live” button (This is it! You’re Live!)

Part 1: Introduction (1-2 min.)

  • Welcome everyone to the Facebook Live
  • Introduce yourself: background, who you are, what you do, etc.
  • Introduce your company
  • Encourage everyone to ask questions throughout the Facebook Live (Answer live)

Part 2: Main Event + Questions (about 8 -10min.)

  • Encourage guest questions throughout event + have predetermined questions ready to go
  • Share exciting company updates, things to watch out for, ways to get involved

Part 3: Closing Remarks (2min.)

  • Thank guests for attending and for their questions
  • Encourage guests to follow your social media websites

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